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Sure you can. You can also do your own plumbing & electrical work, represent yourself in court, and do your own taxes. But you don’t have time to stay up on the latest trends, best practices, and account data. You have a business to run.
The truth is that while ppc advertising can deliver a tremendous ROI, there are just as many ways to lose money to the complexity of the platform. It’s like anything else; the more options you have, the more opportunity you have to make the wrong decisions.
For most of our clients, the margin they pay for professional ad management is more than made up for in increased campaign efficiency.
“Since working with WebTheory, we’ve gotten much higher quality leads at a lower cost per lead, and we’ve also been able to get our display campaigns running much better where we’re getting leads from that…”
There’s no shortage of agencies out there selling you on their “secret systems” and proven “client-generating playbooks”. While some of these may very well be with merit, the truth is, there is no “secret sauce”. Leave that to McDonald’s. There are only solid tactics that any PPC expert should be well-versed in.
We learn about your business model, your ideal customer and your past ad experiences.
We balance your revenue goals against customer profitability to establish your KPIs.
We dig deep through your data to identify what's been profitable and where money has been wasted.
We devise a custom campaign structure to determine success and benchmark our optimization efforts.
Our pages will give your users the site-experience that nurture’s more conversions.
We’re always looking for ways to get more conversions, determining which color engages users more, or which image, headline, etc.
ClickCease automatically blocks invalid traffic from clicking on your Google ads and seeing your Facebook Ads in real-time, making sure no damage is done to your ad budget.
Our implementation of CallRail phone call and web form trackings gives you a more accurate picture of the revenue impact to your business.
Ever ask a prospect, “how’d you find out about our business?”
With CallRail, you’ll know which ad, campaign, and search term got their attention before you even pick up the phone.
PPC Ad Lab is a must-have tool for anyone serious about their PPC campaigns. No other tool on the market comes close in terms of real-time intelligence and competitor data.
With PPC Ad Lab we’re able to keep our finger on the pulse of your local competitors and develop a more strategic approach.
Landingi allows us to quickly build out landing pages at scale. This is very important for effective ad campaigns, because in our view, the landing page is an extension of the ad. Landingi also comes with a lot of added features such as:
PPC (Pay Per Click) advertising can be an unforgiving beast if you jump in and don’t know what you’re doing. Platforms like Google Adwords and Facebook Ads are designed to generate as much revenue from you as possible.
Our free guide will teach you how to get started with PPC advertising in your business. You won’t become an overnight expert – but you will learn how to avoid common mistakes and pitfalls.
Download WIN AT PPC LIKE A MADMAN and understand how you can use paid advertising to reach a wider audience of customers who are interested in your products or services.
Subscribe to learn how to generate new enquiries for your business using PPC, starting with this free guide.
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Subscribe to learn how to generate new enquiries for your business using PPC, starting with this free guide.
Unsubscribe with one click at any time.
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